Friday, December 30, 2011

I don't buy it: false hopes with every purchase!

One of the many magazines I see on the check out line.

You know that saying, "if it sounds too good to be true, it probably is."? Well, case in point here, folks. Lose 8 Pounds in 3 days? Oh, sign me up! Not. 

Let's do some math. A pound is equal to 3500 calories. So to lose 8 pounds in 3 days you would have to create a 28,000 calorie deficit. Divide that by 3 days and you'd have to burn off 9,333 calories per day. 

Just how are you to accomplish this, if you were crazy enough to try? Well here are some activities and how long you'd have to do them, per day. (these calorie estimates are based on a 160 lb person and calculated here.)
  1. run 7 minute miles for 11.18 hours (or make that run for over 77 miles)
  2. jump rope for 12.8 hours
  3. mountain bike for 15.2 hours    
  4. high impact aerobics for 18.25 hours
  5. ashtanga yoga for 25 hours   
  6. bowling for 42.5 hours (Yes, I know there are only 24 hours in day.)

Holy cow! Then multiply those numbers by 3 days and you see that a claim like this is bogus.

I'm well aware that weight loss is a bugger. Honest, I do. And I've helped lots of folks set realistic goals and achieve great results with slow and steady lifestyle changes. Their successes didn't required serious deprivation or running 12 hours a day either. So, please if you hang your hopes on these magazines enticing you with fabulous claims, stop. They love to bank on your disappointment. They know next month you'll try the next diet du jour.

How about this year, you save your pennies and heartache. Think about it this way: You could yo-yo diet for another year and be back where you are today, or bite the bullet and start making gradual changes that add up to big results. If you lost just 1/2 pound per week all through 2012, you would be about 25 pounds lighter by next new year. And wouldn't that be awesome!?

1 comment:

Anonymous said...

I'm so glad you put real numbers and activities to these bogus magazine claims! Even though these types of magazines always have the same themes on their cover (lose weight, sex tricks, "effortless" ab sculpting, etc), I sometimes do a double-take at the weight loss claims. It's gotten to where I just dread going to the stores that even stock those kinds of magazines near their check out stands! At least Trader Joe's and the Co-Op don't barrage the eyeballs with this kind of crap. This blog entry is a good reminder to stay steady and strong in a lifestyle change and not give in to the temptation of quick fixes!

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